Resources to help you advertise your job

We have worked with the Local Government Association to deliver a national recruitment campaign called Make a Difference, Work for Your Local Council. Funded by the government, the campaign aims to attract new talent to parish and town councils and highlight the rewarding careers available in local government. A major national advertising campaign will run in 2026, including billboards, radio, podcasts, social media, and popular websites, giving extra visibility to parish and town councils using the toolkit materials.

As part of the campaign, we have created a dedicated toolkit tailored for parish and town councils that provides everything your council needs to promote vacancies quickly and professionally, while linking your recruitment to the national campaign.

The toolkit includes ready-to-use social media posts and graphics, customisable posters, leaflets, and pull-up banners, job advert templates and suggested wording, and guidance on how to use the materials and get the most from the campaign, and all files are supplied in editable formats so you can add your council logo, contact details, and vacancy information.

These resources will save you time and money while helping build a positive public image of parish and town councils as great places to work.